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Author:Morgan, N.
Title:The Kinesthetic Speaker: Putting Action into Words
Journal:Harvard Business Review
2001 : APR, VOL. 79:4, p. 112-122
Index terms:PSYCHOLOGY
REVIEWS
INDIVIDUAL PSYCHOLOGY
INDIVIDUAL BEHAVIOUR
Language:eng
Abstract:The author is a long-time speech-writer and speaking coach, says what's most often lacking in today's speeches and presentations. He states that the kinesthetic speaker feeds an audience's primal hunger to experience a presentation on a physical, as well as an intellectual, level. In this article, the author describes techniques for harnessing kinesthetic power and creating a sense of intimacy with an audience - a closeness that is more widely expected from speakers since the advent of television. Ultimately, the author says, a speech or presentation offers something of great value to business executives: it's the best vehicle for winning trust from large groups of people - be they employees, colleagues, or shareholders.
SCIMA record nr: 225808
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