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Author: | Pardue, J. H. Higgins, E. Biggart, T. |
Title: | The impact of new product announcements on firm value in information technology producing industries: an examination of industry-level evolutionary eras |
Journal: | Engineering Economist
2000 : VOL. 45:2, p. 144-157 |
Index terms: | New products Information industry Information technology |
Language: | eng |
Abstract: | The market reaction to new IT product announcements by the hard drive manufacturing industry in relation to that industry's evolutionary cycle of innovation is explored. |
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