search query: @journal_id 453 / total: 131
reference: 25 / 131
Author: | Bemmaor, A. |
Title: | Duree de vie des biens durables : modeles et tests = Life duration for consumer durables : models and tests. |
Journal: | Consommation: revue de socio-économie
1984 : JUL-SEP, 3, p. 51-73 |
Index terms: | CONSUMER DURABLES MARKETING MODELS TEST MARKETING HOUSEHOLD DURABLES MARKETING RESEARCH |
Language: | fre |
Abstract: |
SCIMA