search query: @indexterm CONJOINT ANALYSIS / total: 133
reference: 94 / 133
Author: | Metha, R. Moore W.L. Pavia, T.M. |
Title: | An Examination of the Use of Unacceptable Levels in Conjoint Analysis |
Journal: | Journal of Consumer Research
1992 : DEC, VOL. 19:3, p. 470-476 |
Index terms: | CONJOINT ANALYSIS MARKET RESEARCH |
Language: | eng |
Abstract: |
SCIMA