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| Author: | Sapede, C. Girod, I. |
| Title: | Willingness of adults in Europe to pay for a new vaccine: the application of discrete choice-based conjoint analysis |
| Journal: | International Journal of Market Research
2002 : VOL. 44:4, p. 463-476 |
| Index terms: | EUROPE CONJOINT ANALYSIS ANALYTICAL REVIEW |
| Language: | eng |
| Abstract: | This paper summarises the results of an investigation of willingness to pay (WTP) for new vaccines. The vaccines considered are for infections with several subtypes. One option is to cover a broad combination of these within one vaccine although this is associated with additional development complexities. The associated durations of effect of such vaccines are not yet known; therefore the impact of variations in this and the subtype coverage, as well as that of opting for a non-reimbursement status, were among the issues that needed to be assessed. One important group for a determination of WTP is parents, in that they could be paying for vaccination of themselves and/or their children. |
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