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| Author: | Gils, A. van Zwart, P.S. |
| Title: | Alliance formation motives in SMEs: An explorative conjoint analysis study |
| Journal: | International Small Business Journal
2009 : FEB, VOL. 27:1, p. 5-37 |
| Index terms: | small and medium-sized enterprises (SMEs) strategy alliances conjoint analysis co-operation contracts Belgium Netherlands |
| Language: | eng |
| Abstract: | In order to improve the competitive position of small and medium-sized firms (SMEs), cooperative agreements are important tools. This explorative conjoint analysis study explores simultaneously the importance of firm, environmental and partner motives on the formation of two types of SME-alliances. Furthermore, the influence of the sector of industry and the CEOs' characteristics is explored. It is found that alliance formation is determined by a combination of organizational, partner-and industry-related motives. It is indicated that each of these factors should not be studied in isolation. Moreover, motives are different across functional area types of alliances. The probability of alliance creation is affected by the sector of industry and a CEO's experience. |
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