search query: @indexterm regional differences / total: 133
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| Author: | Wilde, K. D. |
| Title: | Differenziertes Marketing auf der Basis von Regionaltypologien. (!Targeting) |
| Journal: | Marketing: Zeitschrift fur Forschung und Praxis
1986 : AUG, VOL. 8:3, p. 153-162 |
| Index terms: | MARKET SEGMENTATION DEMOGRAPHY REGIONAL DIFFERENCES CASE STUDIES |
| Language: | ger |
| Abstract: |
SCIMA