search query: @indexterm Prediction theory / total: 137
reference: 47 / 137
Author: | Armstrong, J.S. |
Title: | Prediction of Consumer Behavior by Experts and Novices |
Journal: | Journal of Consumer Research
1991 : SEP, VOL. 18:2, p. 251-256 |
Index terms: | CONSUMER BEHAVIOUR PREDICTION THEORY |
Language: | eng |
Abstract: |
SCIMA