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| Author: | Cagley, J. W. Schneider, K. C. Johnson, J. C. |
| Title: | A research note on techniques for controlling uninformed responses. |
| Journal: | Journal of the Market Research Society
1988 : OCT, VOL. 30:4, p. 483-487 |
| Index terms: | RESPONSE RATE MARKETING RESEARCH BIAS |
| Language: | eng |
| Abstract: |
SCIMA