search query: @author Easton, G. / total: 14
reference: 13 / 14
Author: | Easton, G. Latham, B. |
Title: | Marketing to associations that specify or approve industrial products. |
Journal: | Industrial Marketing Management
1980 : JUL, VOL. 9:3, p. 223-229 |
Index terms: | INDUSTRIAL MARKETING PRODUCT POLICY PURCHASING |
Language: | eng |
Abstract: |
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