search query: @freeterm CUSTOMIZATION / total: 14
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| Author: | Mann, D. |
| Title: | "A or B" to "A and B" |
| Journal: | Creativity and innovation management
2001 : JUN, VOL. 10:2, p. 134-138 |
| Index terms: | PROBLEM SOLVING |
| Freeterms: | CUSTOMIZATION |
| Language: | eng |
| Abstract: | Contradictions and conflicts abound in the world around us. Traditional responses to such situations predominantly involve trade-off and compromise. This paper discusses the positive role of the theory of inventive problem solving (TRIZ) may be expected to play in beginning the task of turning win-win from nice idea to practical reality. Mass-customization is used as an exemplar contradiction problem. |
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