search query: @author Mentzer, J. T. / total: 14
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| Author: | Mentzer, J. T. Cox, J. E. Jr. |
| Title: | Familiarity, application, and performance of sales forecasting techniques. |
| Journal: | Journal of Forecasting
1984 : JAN-MAR, VOL. 3:1, p. 27-36 |
| Index terms: | SALES FORECASTING |
| Language: | eng |
| Abstract: |
SCIMA