search query: @author Wood, R. / total: 14
reference: 13 / 14
Author: | Brinberg, D. Wood, R. |
Title: | A resource exchange theory analysis of consumer behaviour. |
Journal: | Journal of Consumer Research
1983 : DEC, VOL. 10:3, p. 330-338 |
Index terms: | CONSUMER BEHAVIOUR MARKETING THEORY |
Language: | eng |
Abstract: |
SCIMA