search query: @author Zufryden, F. S. / total: 14
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| Author: | Zufryden, F. S. |
| Title: | Using conjoint analysis to predict trial and repeat-purchase patterns of new freguently purchased products. |
| Journal: | Decision Sciences
1988 : WINTER, VOL. 19:1, p. 55, 71 |
| Index terms: | BRAND CHOICE CONSUMER BEHAVIOUR PRODUCT DESIGN STOCHASTIC PROCESSES |
| Language: | eng |
| Abstract: |
SCIMA