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| Author: | Jones, B. |
| Title: | Die deutsche Historische Schule: Begründerin des nordamerikanischen Marketingdenkens. |
| Journal: | Marketing: Zeitschrift fur Forschung und Praxis
1992 : VOL. 14:1, p. 5-12 |
| Index terms: | ECONOMIC HISTORY MARKETING CONCEPT GERMANY NORTH AMERICA |
| Language: | ger |
| Abstract: |
SCIMA