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| Author: | Salaman, G. Storey, J. |
| Title: | 'Nature has no outline, but imagination has' contrasting executive renditions of the 'commitment to innovation' |
| Journal: | European Management Journal
2009 : AUG, VOL. 27:4, p. 234-242 |
| Index terms: | knowledge innovation strategy executives management banking telecommunication equipment manufacturing |
| Language: | eng |
| Abstract: | This paper shows how executives re-arrange a dominant societal thematic to control their organization in a way which fits with their interpretative schemas. Drawing upon in-depth research of discourse and action in two major corporations in the fields of banking and of advanced telecommunications equipment design and manufacture, it is uncovered how senior executives 'ruled in' certain ways of talking about innovation and strategy and also as a direct result 'ruled out' other alternative ways of thinking. Antecedent, formative thinking leading up to the 2008 banking crisis is explored. |
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