search query: @indexterm export marketing / total: 145
reference: 36 / 145
Author: | Katsikeas, C.S. Leonidou, L.C. |
Title: | Export market expansion strategy: differences between market concentration and market spreading |
Journal: | Journal of Marketing Management
1996 : JAN-APR, VOL, 12:1-3, p. 113-134 |
Index terms: | EXPORT MARKETING |
Language: | eng |
Abstract: |
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