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| Author: | Madsen, P. |
| Title: | Dynamic transparency, prudential justice, and corporate transformation: becoming socially responsible in the internet age |
| Journal: | Journal of Business Ethics
2009 : VOL. 90, SUPPL. 4, p. 639-648 |
| Index terms: | organizational change social responsibility stakeholders networks Internet |
| Freeterms: | corporate transformation dynamic transparency prudential justice |
| Language: | eng |
| Abstract: | Herein, two concepts of ethical practice are brought together into a single construct describing how modern corporations can responsibly meet the information needs of their stakeholder networks in a way that promotes both corporate self-interest and distributive justice. Internet technology is offering companies transformative tools that permit and encourage the exercise of social responsibility through 'dynamic transparency.' 'Prudential justice' is a concept representing a set of values providing an ethical justification for corporate implementation of dynamic transparency. Herein, it is argued that by using dynamic transparency in accordance with the provisions of prudential justice, firms can avoid many crises and manipulative or deceptive information transfers, can fulfill their responsibilities as to stakeholders' informational rights, and can undergo an organizational culture transformation letting them to move from pure corporate egoism to a beneficial mix of self-interest and corporate social responsibility (CSR). |
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