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| Author: | O'Sullivan, L. Geringer, J. M. |
| Title: | Harnessing the power of your value chain |
| Journal: | Long Range Planning
1993 : APR, VOL. 26:2, p. 59-68 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSSTRATEGIE, LANGFRISTIGE UNTERNEHMENSPLANUNG |
| Language: | eng |
| Abstract: | Enterprises capitalizing upon the strengths of modern resources to add value to their customers are experiencing dramatic performance improvement. But before beginning to reengineer its business processes, an organization should understand what those processes have to achieve. The natural value chain is proving to be a useful tool for helping firms rigorously reconceptualize their business, paving the way to creative change in the way business is done. |
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