search query: @author Langerak, F. / total: 15
reference: 14 / 15
Author: | Langerak, F. Commandeur, H. Napel, M. ten |
Title: | Is uw onderneming nu echt marktgericht? |
Journal: | Holland Management Review
1996 : 47, p. 54-61 |
Index terms: | MARKETING MANAGEMENT MARKETING STRATEGY STRATEGIC MANAGEMENT |
Language: | dut |
Abstract: |
SCIMA