search query: @freeterm UNTERNEHMENSSTRATEGIE, KONKURRENZ, / total: 15
reference: 7 / 15
Author: | Cheng, T.C.E. Musaphir, H. |
Title: | Theory and practice of manufacturing strategy (Fertigungstechnik) |
Journal: | International Journal of Production Research
1996 : MAY, VOL. 34:5, p. 1243-1259 |
Index terms: | |
Freeterms: | UNTERNEHMENSSTRATEGIE, KONKURRENZ, FERTIGUNGSMANAGEMENT, FERTIGUNGSORGANISATION |
Language: | eng |
Abstract: | This paper proposes a methodology for manufacturing strategy development based on a critical review of the theory of manufacturing strategy. The methodology captures the essential factors that must be considered, and the steps that must be taken, by a firm attempting to design a viable manufacturing strategy. A study of the proces of formulating and implementing manufacturing strategy practised by 3 firms is conducted. Their experiences are reported and analysed. The findings offer some evidence that manufacturing is shedding its image as the "missing link" in corporate strategy. |
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