search query: @journal_id 1611 / total: 15
reference: 10 / 15
| Author: | Sweetman, B. |
| Title: | Web site strategies |
| Journal: | Internet World
1997 : MAR, VOL. 8:3, p. 62-67 |
| Index terms: | INTERNET STRATEGY PLANNING |
| Language: | eng |
| Abstract: | So you're thinking about launching a Web site? Before you dive in, it's good idea to step back, take a deep breath, and try to see the big picture. If you ask most companies why they have a Web site, they'll tell you "because the competition does." Here's a radical thought: Forget the Web for a minute. Think about what communication needs you and your customers have now and might have in the future. Are you able to fulfill them using more traditional technology, be it phone, fax, or e-mail? |
SCIMA