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| Author: | Greenley, G. E. Foxall, G. R. |
| Title: | Multiple stakeholder orientation in UK companies and the implications for company performance (Unternehmerische Sozialverantwortung) |
| Journal: | Journal of Management Studies
1997 : MAR, VOL. 34:2, p. 259-284 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSSTRATEGIE, BETRIEBSERFOLG, GROSSBRITANNIEN |
| Language: | eng |
| Abstract: | Orientation to the diverse interests of stakeholder groups is central to strategic planning, and failure to address the interests of multiple stakeholder groups may be detrimental to company performance. Despite calls by leading writers in the literature, there is no empirical evidence about the potential association of orientation to multiple stakeholders with company performance. The results of a study of UK companies designed to elucidate this association are reported in this paper. |
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