search query: @author Gelb, B. D. / total: 15
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Author: | Zinkhan, G. M. Gelb, B. D. |
Title: | Competitive intelligence practices of industrial marketers. |
Journal: | Industrial Marketing Management
1985 : NOV, VOL. 14:4, p. 269-275 |
Index terms: | INDUSTRIAL MARKETING MARKETING INFORMATION COMPETITION STRATEGIC PLANNING CONSUMER MARKETS |
Language: | eng |
Abstract: |
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