search query: @indexterm young workers / total: 152
reference: 44 / 152
Author: | Berney, K. |
Title: | Scooping up the youth market. |
Journal: | International Management
1990 : MAY, VOL. 45:4, p. 64-66 |
Index terms: | SELECTION OF PERSONNEL YOUNG WORKERS |
Language: | eng |
Abstract: | Profile of French entrepreneur Michael Sombart and his magazine publishing. Expansion plans. Choice of English for a children's magazine, and distribution in France as teaching aid. Launch and cash flow problem. Formation of a new company under a different name. Raising of new capital. Increased circulation and turnover. |
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