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| Author: | Heimbouch, H. |
| Title: | Should This Team Be Saved? |
| Journal: | Harvard Business Review
2001 : JUL-AUG, VOL. 79:7, p. 31-44 |
| Index terms: | CASE STUDIES TEAM DEVELOPMENT COSMETICS INDUSTRY |
| Language: | eng |
| Abstract: | This paper presents a case study. Vigor Skin Care's star was rising, mostly on the strength of Ageless Vigor, its new line of enriched skin cleansers and cosmetics. In fact, this evening, the three employees responsible for developing the product line were slated to receive the parent company's highest award for performance. But CEO Peter Markles knew that despite the accolades, the business unit - and its "fearsome threesome"- had hit a rough patch in recent months. By the end of this case study Peter would have to face the question: Should he try to salvage the Ageless Vigor team? Four commentators offer their advice in this fictional case study. |
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