search query: @indexterm Tobacco industry / total: 154
reference: 123 / 154
Author: | Hooley, G. J. |
Title: | Modelling product positions through the use of multidimensional scaling techniques: An empirical investigation. |
Journal: | European Journal of Operational Research
1984 : APR, VOL. 16:1, p. 34-41 |
Index terms: | TOBACCO INDUSTRY MARKET SEGMENTATION MULTIDIMENSIONAL SCALING |
Language: | eng |
Abstract: |
SCIMA