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| Author: | Hirn, W. |
| Title: | Korea-Kaempfer = Small and medium sized German enterprises in Korea |
| Journal: | Manager Magazin
1994 : OCT, VOL. 24:10, p.176-180 |
| Index terms: | MEDIUM-SIZED BUSINESSES GERMANY KOREA, SOUTH INTERNATIONAL BUSINESS EXPORTS |
| Language: | ger |
| Abstract: | The Korean market seems to be closed for a lot of German small and medium enterprises: they have not enough money, expert and know-how to capture it. However, they should not resign to this market: they can win if they act together. Nine German medium enterprises formed a so called Korea-Pool, an export-pool to promote their exports into the country. The list of the firms is presented, their products are briefly described. The name of the enterprise is Deutscher Firmenpool Fabrikautomation Korea. The rules and regulations of this special cooperation are also described in the article, and, finally, six tips are provided for those who want to follow the example. |
SCIMA