search query: @author Bell, J. / total: 16
reference: 5 / 16
Author: | Bell, J. |
Title: | Gestion de marcas para el proximo milenio. |
Journal: | Harvard-Deusto Marketing & Ventas
1999 : JAN-FEB, 30, p. 26-30 |
Index terms: | BRANDS BRAND NAMES |
Language: | spa |
Abstract: |
SCIMA