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| Author: | Gatewood, E. Carroll, A. B. |
| Title: | The anatomy of Corporate Social Response: The Rely, Firestone 500, and Pinto Cases. !Proctor & Game !Firestone !Ford Motor Co. |
| Journal: | Business Horizons
1981 : SEP-OCT, VOL. 24:5, p. 9-16 |
| Index terms: | CONSUMER PROTECTION CORPORATE IMAGE CORPORATE RESPONSIBILITY PRODUCT LIABILITY |
| Language: | eng |
| Abstract: |
SCIMA