search query: @author Gassmann, O. / total: 16
reference: 13 / 16
Author: | Gassmann, O. Fuchs, M. |
Title: | Führung von multilateralen Kooperationen |
Journal: | Zeitschrift Führung und Organisation
2001 : NOV-DEC, VOL. 70:6, p. 346-353 |
Index terms: | Multinational companies |
Language: | ger |
Abstract: | A multilateral cooperation is a strategic and comprehensive management instrument to gain competitive edge in industries with cost pressures and high innovation rates. The research is based on 30 workshops and 35 interviews with companies from the machinery, electrical/electronics and telecommunication industries. |
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