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| Author: | Statler, M. Jacobs, C.D. Roos, J. |
| Title: | Performing strategy - Analogical reasoning as strategic practice |
| Journal: | Scandinavian Journal of Management
2008 : JUN, VOL. 24:2, p. 133-144 |
| Index terms: | theories strategy |
| Freeterms: | practice metaphors |
| Language: | eng |
| Abstract: | In this paper, existing theory of analogical reasoning (henceforth as: a-r.) is extended by drawing on the concept of practice as it has been developed by strategy-as-practice (here as: s-as-p.) researchers. Especially, it is suggested that in addition to cognition, a-r. involves social structuration and embodied performance. The emerging field of s-as-p. research is provided by re-framing a-r. as a strategic practice with a new analytical lens through which to view the micro-level activities associated with strategizing. Included is an empirical case to illustrate the suggested contribution to theory. |
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