search query: @author Lehmann, D. R. / total: 16
reference: 9 / 16
| Author: | Lehmann, D. R. Steckel, J. H. |
| Title: | Effective advertising in industrial supplier directories. |
| Journal: | Industrial Marketing Management
1985 : MAY, VOL. 14:2, p. 107-111 |
| Index terms: | INDUSTRIAL ADVERTISING INDUSTRIAL PURCHASING |
| Language: | eng |
| Abstract: |
SCIMA