search query: @author Hardy, K. G. / total: 16
reference: 13 / 16
| Author: | Hardy, K. G. Magrath, A. J. |
| Title: | Buying groups- clout for small businesses. |
| Journal: | Harvard Business Review
1987 : SEP-OCT, VOL. 65:5, p. 16-18, 20, 22, 24 |
| Index terms: | BUYING COMPETITION SMALL BUSINESS |
| Language: | eng |
| Abstract: | In many industry in the U.S., small businesses have found they can gain power by coming together as buying groups. Where competition is heavy, ownership of stores is fragmented, and price is a prime determinant in purchasing, buying groups are often powerful. Their original goal is to lower prices through volume purchasing. These groups often expand by offering accounting and inventory help, promotions and merchandising aids. These help build store identity, which is vital for retailers in competing against chains. |
SCIMA