search query: @author Bonoma, T. V. / total: 16
reference: 3 / 16
| Author: | Bonoma, T. V. |
| Title: | Hommes de marketing : woyez subversifs! |
| Journal: | Harvard-L'Expansion
1987 : SUMMER, 45, p. 43-50 |
| Index terms: | MARKETING MANAGEMENT MANAGEMENT STYLES BUSINESS ETHICS SKILLS |
| Language: | fre |
| Abstract: |
SCIMA