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Author:Curran, J.
Title:Training and research strategies for small firms.
Journal:Journal of General Management
1988 : SPRING, VOL. 13:3, p. 24-37
Index terms:SMALL BUSINESS
MANAGERS
MANAGEMENT TRAINING
EFFECTIVENESS
Language:eng
Abstract:Attention is given to improving the quality of small firms' management. Recent research on owner-managers and small enterprises is treated as helping in the design of training courses based on their real needs and experiences. A bottom-up approach is advocated derived from an identification of four key functional areas of small business management. Consideration is given to a further problem: that of reaching small business owners to persuade them to use the training now increasingly on offer.
SCIMA record nr: 60399
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