search query: @indexterm Whisky industry / total: 16
reference: 10 / 16
Author: | Bertrand, D. |
Title: | The creation of complicity : A semiotic analysis of an advertising campaign for Black & White whiskey. |
Journal: | International Journal of Research in Marketing
1988 : VOL. 4:4, p. 273-289 |
Index terms: | ADVERTISING WHISKY INDUSTRY FRANCE |
Language: | eng |
Abstract: |
SCIMA