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| Author: | Gabbot, M. |
| Title: | The role of product cues in assessing risk in second-hand markets. |
| Journal: | European Journal of Marketing
1991 : VOL. 25:9, p. 38-50 |
| Index terms: | CONSUMER BEHAVIOUR MARKETING MOTOR VEHICLES INDUSTRY RISK MEASUREMENT |
| Language: | eng |
| Abstract: |
SCIMA