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| Author: | Zadek, S. |
| Title: | Stalking sustainability |
| Journal: | Greener Management International
1999 : SUMMER, 26, p. 21-31 |
| Index terms: | MANAGEMENT ENVIRONMENT ECOLOGY |
| Language: | eng |
| Abstract: | Increasing numbers of companies are pronouncing on the integration of sustainable development into their strategic vision and operational policies and processes. But what does this mean for the way a company will need to measure, report and be run. This paper traces recent trends in the evolution in a critical piece of this puzzle: social responsibility. It explores the why and the how, focusing on the role of civil regulation and emerging standards in the field. |
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