search query: @author Wunderer, R. / total: 17
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Author: | Wunderer, R. |
Title: | Internationalisierung als strategische Herausforderung für das Personalmanagement = Internationalization as a strategic challenge for personnel management |
Journal: | Zeitschrift für Betriebswirtschaft
1992 : /2 Supplement, p. 161-181 |
Index terms: | HUMAN RESOURCE MANAGEMENT INTERNATIONALIZATION STRATEGY GERMANY |
Language: | ger |
Abstract: | Four different strategic options of the international orientation of personnel management are discussed in the article. The options are: ethno- and geocentric, regio- and polycentric orientation. The importance and functions of each are assessed, and a combined approach is recommended. Additionally related questions are reviewed and ten theses are postulated. A general framework concerning the internationalization of human resource management is outlined. It is found that the international orientation is not given the proper priority in the majority of German enterprises. |
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