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Author: | Jenner, T. |
Title: | Zum Einfluss der Gestaltung von Planungsprozessen auf den Erfolg strategischer Geschaeftsfelder |
Journal: | Schmalenbachs Zeitschrift für Betriebswirtschaftliche Forschung
2001 : MAR, VOL. 53:2, p. 107-126 |
Index terms: | STRATEGIC PLANNING ENVIRONMENT PLANNING |
Language: | eng |
Abstract: | Under changing circumstances strategies often loose their ability to generate a successful outcome. Therefore planning processes that are suitable for generating successful strategies are gaining importance under the condition of a highly dynamic environment. This paper offers a framework of basic dimensions of planning processes which are seen in the intensity, the rationality and the openness of the planning process. |
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