search query: @indexterm PHOTOGRAPHIC GOODS SHOPS / total: 17
reference: 4 / 17
| Author: | |
| Title: | Camera film. |
| Journal: | Market Research Great Britain
1986 : NOV, VOL. 26, p. 11-15 |
| Index terms: | PHOTOGRAPHIC GOODS SHOPS UNITED KINGDOM MARKET SURVEYS |
| Language: | eng |
| Abstract: | The consumer camera film market is described together with closely related developments. General value and volume data are presented. Spending on film developing and printing is analyzed. A table is showing sales of films by type. Market trends are outlined. Main brands and manufacturers are listed. According to market shares Kodak is the market leader. Japanese imports are growing. Seasonal trends are analyzed. Data are presented about advertising expenditures and TV/press ratios. The most important retail distribution channels are listed and analyzed. Chemists still take over 40 per cent of film sales. Mail order systems and camera shops are losers. |
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