search query: @author Ginsberg, A. / total: 17
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| Author: | Ginsberg, A. |
| Title: | Measuring and modelling changes in strategy : theoretical foundations and empirical directions. |
| Journal: | Strategic Management Journal
1988 : NOV-DEC, VOL. 9:6, p. 559-575 |
| Index terms: | STRATEGIC MANAGEMENT CHANGE BUSINESS ENVIRONMENT |
| Language: | eng |
| Abstract: | Confronted by increasingly turbulent and complex environments, general managers have become more interested in understanding the conditions and forces that enable or disable successful changes in organizational strategies. To provide a basis for circumscribing, evaluating, and directing future research, developed is a framework for assessing and modelling changes in strategy. Reviewed is a representative sample of empirical studies in terms of two major questions: how are changes in strategy conceptualized and modelled; methods of observation and analysis employed. |
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