search query: @author Hauschildt, J. / total: 17
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| Author: | Hauschildt, J. Leker, J. |
| Title: | Flexibilisierung als Strategie von Anbietern und Nachfragern innovativer Güter. |
| Journal: | Schmalenbachs Zeitschrift für Betriebswirtschaftliche Forschung
1990 : NOV, VOL. 42:11, p. 963-975 |
| Index terms: | TECHNOLOGICAL INNOVATION COMPUTERS PURCHASING |
| Language: | ger |
| Abstract: | Striving for flexibility seems to be an important goal in innovative decisions: The buyers of innovative goods want to maintain the possibility of reversing or changing their decisions. They demand flexibility. This is a challenge for the supplier to offer flexibility as an attribute of the innovative goods. In the article the most important strategies of customers and suppliers concerning flexibility are presented. As an example a procurement of a PC-System illustrates which are the important starting points for such flexibility efforts: flexibility of hardware and software and a flexible form of contracts. |
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