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Author:Agovino, T.
Title:Regional refurbishing
Journal:Business Central Europe
1996 : APR, VOL. 4:30, p. 11-13
Index terms:ECONOMICS
HUNGARY
MARKETS
Language:eng
Abstract:Hungary's Graboplast has successfully restructured, refocused its product range and diversified. Can it use its experience in Western markets to dominate the East? Graboplast is something of a rarity in Central Europe -- a privatised company that has turned itself around, radically refocused its product range towards an area of increasing demand, and is now growing exponentially by gobbling up smaller local firms at home. And unlike most Hungarian winners, it has revamped itself from within.
SCIMA record nr: 147427
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