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Author: | Reinstein, D.A. Snyder, C.M. |
Title: | The influence of expert reviews on consumer demand for experience goods: a case study of movie critics |
Journal: | Journal of Industrial Economics
2005 : MAR, VOL. 53:1, p. 27-51 |
Index terms: | Industrial economics Film industry |
Language: | eng |
Abstract: | This article attempts to measure the influence of expert reviews on the demand for experience goods. The goods in this case are movies. The writers find that positive reviews have a particularly large influence on the demand for dramas and narrowly-released movies. |
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