search query: @author Morrison, D. G. / total: 18
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| Author: | Morrison, D. G. |
| Title: | Triangle taste tests : are the subjects who respond correctly lucky or good? |
| Journal: | Journal of Marketing
1981 : SUM, VOL. 45:3, p. 111-119 |
| Index terms: | TEST MARKETING |
| Language: | eng |
| Abstract: |
SCIMA