search query: @author Cravens, D. W. / total: 18
reference: 12 / 18
Author: | LaForge, R. W. Cravens, D. W. |
Title: | Empirical and judgment-based sales-force decision models : A comparative analysis. |
Journal: | Decision Sciences
1985 : SPRING, VOL. 16:2, p. 177-195 |
Index terms: | RESOURCE ALLOCATION MARKETING MANAGEMENT DECISION MODELS MODELS |
Language: | eng |
Abstract: |
SCIMA