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Author:Lueg, E. D.
Title:An ihnen, den bisher Namenlosen, werden sich die Buerger orientieren
Journal:Marketing Journal
1990 : FEB/MARCH, VOL. 23:1, p.7
Index terms:ELECTIONS
VOTING
Language:ger
Abstract:The author discusses the new situation created by the political changes in German Democratic Republic. The citizens are unprepared for real elections, political advertisements are needed to help the people to chose among parties, platforms and persons because lots of so far nameless people have emerged to be active politicians.
SCIMA record nr: 77366
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