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| Author: | Chao, Gangling |
| Title: | From circulation to optimization--on the reform direction of commodity circulation channel in China (original in Chinese) |
| Journal: | Finance and Trade Economics (c)
1998 : 3, p.31-36 |
| Index terms: | COMMODITY MARKETS MARKETING CHANNELS CHINA |
| Language: | chn |
| Abstract: | The reform of commodity circulation channel in China is no longer limited to "circulation". Instead, it should be "optimization". Large-scale circulation business conglomerates are to be set up to play a leading role in the field of commodity circulation. Enterprises' great emphasis on circulation cost and their awareness of accounting should be strengthened. Circulation channel and pattern should be selected correctly. The market environment for fair competition should be formed in order to thoroughly check speculative activities and the development of "gray channels". Modern circulation patterns and techniques should be adopted extensively and the efficiency and effectiveness of commodity circulation should be improved via great efforts. |
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